Sarandeep – The Strategy Guy
Business Strategy • Growth • Customer Journey

Sarandeep doesn’t start with Ads Manager. He starts with the business.

With experience working directly with Google and across 100+ clients, he digs deep into how a business makes money, where customers drop off, and what needs to happen next. He then turns those insights into marketing strategies designed to build sustainable growth engines – not temporary spikes.

He’s helped businesses build strategies behind millions in revenue, and believes the best campaigns begin long before someone clicks an ad.

Basically, he makes sure we’re solving the right problem before spending a single dollar.

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Abhijeet – The Numbers Guy
Analytics • Measurement • Budget Allocation

Some people look at dashboards. Abhijeet makes dashboards talk.

He’s our analytics brain – obsessed with numbers, attribution, budgets and figuring out where every dollar should actually go.

From Google Analytics and conversion tracking to Meta Pixel and campaign-level data, he makes sure we know what’s working, what’s leaking and where the next dollar can generate the most value.Abhijeet – The Numbers Guy
Analytics • Measurement • Budget Allocation

Because in performance marketing, “I think” isn’t a strategy. The numbers need to agree.

His job? Make every dollar work harder.

Shashwat – The Scaling Guy
Google Ads • Meta Ads • Campaign Scaling

Getting campaigns live is easy. Scaling them without breaking what already works? That’s the real game.

Shashwat specializes in scaling Google and Meta campaigns while keeping a close eye on the metrics that matter. With experience working with Tier-1 advertisers, he brings hands-on expertise across campaign execution, optimization and scaling.

And when Ads Manager decides to throw a tantrum? He’s also well-versed in the less glamorous but very real side of performance marketing, including billing, policy and account-related issues.

In short, he knows how to push the accelerator without losing control of the car.